Michael Rapino Quotes
When a fan buys a ticket, we learn an enormous amount about them: What bands they like, where they live, how much they are willing to spend. Someday, a fan will be sitting in a bar and his cellphone will text message 'Sonic Youth are playing tonight. Do you want to go?' He'll buy his ticket over the phone and walk to the concert.
Citations
Sisario, Ben. "Live Nation Takes Over Ticketing." The New York Times, 21 Dec. 2008.
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Michael Rapino is a Canadian-American business executive and the Chief Executive Officer and President of Live Nation Entertainment, Inc, which was formed in 2010 following the merger of Live Nation and Ticketmaster.