Eli Broad Quotes

I like taking up challenges. I prefer working with scripts that are different and veer from the tried and tested. So far, it's always worked.

What I often do is just think of a completely obtuse thing to do, almost the wrong thing to do. That often works because you start a different approach, something no one has tried.

I can see there's a connection between not following normal thinking and doing creative thinking. I wouldn't have had good scientific ideas if I had thought more normally.

I don't come up with ideas in a test tube; I come up with ideas by breaking test tubes. That's how I've always been.

I've got a feeling that with the best coppers - and in fact the best people in any field of work - what sets them apart is a maverick quality. People who are not afraid to bend the rules in order to achieve the universally desired end.

The biggest handicap in research is an ability to think outside the box. The handicap is being encumbered by all the conventional wisdom in a given field.

I'm good at thinking outside the box, so much that you realise it's not a box to begin with.

I don't think we ought to base our policy on what the conventional wisdom is.... The conventional wisdom usually is wrong.

I think there is something to be said for what you can do when you don't know what you aren't supposed to be able to do.

To take intellectual risks is to think about something that can't be done, that doesn't make any sense, and go for it responsibly.

If I start playing by the rules, I will inhibit myself of the possibilities that lie beyond. I don't like to be framed or given borders to operate in or curtail my thought process and as a writer it's not only my choice but also my need to go beyond the given framework.

I just try to go outside the box. In fact, I go outside the box so much I go... 'What box!'

If you're trying to do something different, you can't ask someone to help, because they'll want to make it not different.

In Silicon Valley, if you spend a lot of time thinking about the obstacles, you'll talk yourself out of everything, because the more you look at it, the less logical something sounds, since no one has done it yet.

I love challenging the status quo.

We all feel that if we have a crazy idea that might get laughed at, there's nothing wrong with seeing if there's a crazy writer out there who agrees with us and can take it to a crazy network and somehow bring something that's a little bit daft and edgy to life.

To design something really new and innovative you have to reject reason.

It's always the organizations that are resource constrained that come up with the good ideas to win.

I found out that total creativity involves a certain intellectual rebellion - not to become a criminal, but somehow. to be totally creating, you have to do things that are a little bit forbidden. You have to feel free, and we know freedom is a hard thing to get.

I want to surprise people and do different things and maybe do something that's not quite financially rewarding.

Rough work, iconoclasm, but the only way to get at truth.

Making a moonshot is almost more an exercise in creativity than it is in technology.

The common question that gets asked in business is, 'why?' That's a good question, but an equally valid question is, 'why not?'

I wouldn't know how to think inside the box because I don't even know where it is. I wouldn't know how to do it any other way.

I've never taken any issue off the table for lack of suitability. Only for lack of imagination.