Hermann Broch Quotes
The maker of kitsch does not create inferior art, he is not an incompetent or a bungler, he cannot be evaluated by aesthetic standards; rather, he is ethically depraved, a criminal willing radical evil. And since it is radical evil that is manifest here, evil per se, forming the absolute negative pole of every value-system, kitsch will always be evil, not just kitsch in art, but kitsch in every value-system that is not an imitation system.
Citations
Broch, Hermann. "Evil in the Value-System of Art." Geist and Zeitgeist: The Spirit in an Unspiritual Age, translated by John Hargraves, Counterpoint, 2002.
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Hermann Broch was a 20th-century Austrian writer, considered one of the major Modernists.