Malcolm Gladwell Quotes
The Band-Aid solution is actually the best kind of solution because it involves solving a problem with the minimum amount of effort and time and cost.
Gladwell, Malcolm. The Tipping Point: How Little Things Can Make a Big Difference. Little, Brown and Company, 2000, p. 256.
Malcolm Timothy Gladwell CM is an English-born Canadian journalist, author, and public speaker. He has been a staff writer for The New Yorker since 1996. He has published six books: The Tipping Point: How Little Things Can Make a Big Difference (2000); Blink: The Power of Thinking Without Thinking (2005); Outliers: The Story of Success (2008); What the Dog Saw: And Other Adventures (2009), a collection of his journalism; David and Goliath: Underdogs, Misfits, and the Art of Battling Giants (2013); and Talking To Strangers: What We Should Know about the People We Don't Know (2019). His first five books were on The New York Times Best Seller list. He is also the host of the podcast Revisionist History and co-founder of the podcast company Pushkin Industries.