Michael Gerber Quotes
Remember: you cannot build a better mouse trap by fixing the old one - NewCo demands active ownership, and that activity is not the sum of doing multiple jobs but, instead, the sum of implementing paradigm-shifting changes that create new industries and solutions.
Gerber, Michael E. Awakening the Entrepreneur Within: How Ordinary People Can Create Extraordinary Companies. HarperBusiness, 2008.
Michael Gerber is best known as the author of the Barry Trotter series, Sunday Times best-selling parodies of the Harry Potter books. Before becoming a novelist, Gerber contributed humor to The Yale Record, The New Yorker, The Atlantic, The New York Times, The Wall Street Journal, Slate, NPR and Saturday Night Live, among many other venues. He is an alumnus of Yale and Oak Park River Forest High School.