Claude C. Hopkins Quotes

I don't really think about film or television or going directly to the internet. I just think about doing something that people are going to get excited about.

It's about having personality...it's not about being the bad guy, it's about entertaining people.

So why do people keep on watching? The answer, by now, should be perfectly obvious: we love television because television brings us a world in which television does not exist. In fact, deep in their hearts, this is what the spuds crave most: a rich, new, participatory life.

He [ Campbell Scott ] is also a really funny guy which not a lot of people know.

An idea has no worth at all without believable characters to implement it; a plot without characters is like a tennis court without players. Daffy Duck is to a Buck Rogers story what John McEnroe was to tennis. Personality. That is the key, the drum, the fife. Forget the plot.

I'm just enjoying playing a character of myself. People's mouths drop when I dance, but my friends are like, "You dance like that in the kitchen!"

It's a sin to bore people.

TV always wants more people to be watching.

The best way to learn anything is through a movie, because you have so much time to do it and you have great people teaching you.

I think you gotta have some humor [in your story]. People gotta have a moment to laugh and feel that it's not taken 100% serious. That's important.

People don't care how you feel. You need to paint pictures, you need to tell stories. That's what people want. They want to be entertained. Then all of the other stuff kind of filters across as part of the whole thing.

You can, after all, reduce the reasons for watching TV to but two: to be lulled, and to be stimulated. Some people do one sometimes, the other sometimes. Some people do all of one or all of the other.

In order to discover the character of people we have only to observe what they love.

As long as there are still interesting stories and still interesting people that we want to meet, I can keep it going. But, we all have to be invested. If the room starts getting bored or I start getting restless, then we'll either have to change something in the show or maybe end it.

Journalism should be truthful and entertaining. You know, with news and important facts you can entertain people too. Have a little humor. Life isn't all that deadly all the time, but while you're having fun, tell the truth. If every word of a column is deadly serious, I can't read it. It makes me throw up.

People paused to listen to Denise Chávez and she had them - with gum on her shoes, she had them. She said she stepped on gum when she came up to the stage and she couldn't move, so she had to stay in one spot otherwise people would see the Chiclet.

I also believe on a practical level, if you're taking time away from people, besides entertaining them, I think it's important that there's something to react to.

If people are watching television by themselves, it makes them part of a community of people laughing.

I am doing what I do [athletics] because the fans love it and it's a part of me, it's my personality. I think people come to see you run fast, but they also come to see a show, a performance. They want to see a personality, and that's what I give them.

People just want good stories.

Some people just derive great joy from making other people laugh. And I do, but I don't feel like I need to do it 24 hours a day.

Fiction keeps its audience by retaining the world as its subject matter. People like the world. Many people actually prefer it to art and spend their days by choice in the thick of it.

I don't understand people who say they're bored. Look out your window.

For most people, there are only two places in the world. Where they live and their TV set. If a thing happens on television, we have every right to find it fascinating, whatever it is.

I'm pretty much good at heroic narratives and making people laugh.