Amy Cuddy Quotes
People judge you really quickly, at first just on your facial features. There are two dimensions - warmth and competence. You can think of them as trustworthiness and strength. They're first judging you on warmth; evaluating whether or not you are trustworthy. That's much more important to them than whether or not you're competent.
Cuddy, Amy, Matthew Kohut, and John Neffinger. "Connect, Then Lead." Harvard Business Review, vol. 91, no. 7/8, July-Aug. 2013, pp. 54-61.
Amy Joy Casselberry Cuddy is an American social psychologist, author and speaker. She is known for her promotion of "power posing", a controversial self-improvement technique whose scientific validity has been questioned. She has served as a faculty member at Rutgers University, Kellogg School of Management and Harvard Business School. Cuddy's most cited academic work involves using the stereotype content model that she helped develop to better understand the way people think about stereotyped people and groups. Though Cuddy left her tenure-track position at Harvard Business School in the spring of 2017, she continues to contribute to its executive education programs.