Ella Woodward Quotes
My problem with the word 'clean' is that it has become too complicated. It has become too loaded. When I first read the term, it meant natural, unprocessed. Now it doesn't mean that at all. It means diet. It means fad.
Citations
Hosie, Rachel. "Deliciously Ella on Why She Is Dropping the Term 'Clean Eating'." The Independent, 18 Jan. 2017.
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Eleanor Laura Davan Mills is a British food writer and entrepreneur under the brand Deliciously Ella. She was an advocate of clean eating but turned against it after a media backlash that questioned its health benefits and says she never used the term herself. Her clean eating series of books was called by The Guardian "arguably the most successful fad diet cookbook series in recent years".