Jonathan Ive Quotes

I think we always move from imitation to assimilation to innovation, but I can't name you 20 people outside those we've already recognized who ever got to point three: innovation.

I think there's always room for more innovation and new things.

I go into the whole composer thing quite open to keep on going and keep on trying different things because you never know... the next idea you have might be the one.

Creative experimentation propels our culture forward. That our stories of innovation tend to glorify the breakthroughs and edit out all the experimental mistakes doesn't mean that mistakes play a trivial role. As any artist or scientist knows, without some protected, even sacred space for mistakes, innovation would cease.

What is now proved was once only imagined.

I'm interested in things that change the world or that affect the future and wondrous, new technology where you see it, and you're like, 'Wow, how did that even happen? How is that possible?'

Ah, the creative process is the same secret in science as it is in art. They are all the same absolutely.

What makes our world so fascinating is that continuously there are novel and creative ideas spurring people to leave old ways and try something new.

The future will bring new possibilities and ideas - and new terms for them.

I like new products, I like when YouTube changes, I like when people have big ideas and try things out.

All great discoveries...are products as much of doubt as of certainty, and the two in opposition clear the air for marvelous accidents.

One has to do something new in order to see something new.

The fun is in always building something. After it's built, you play with it awhile and then you're through. You see, we never do the same thing twice around here. We're always opening up new doors.

If it's not broken, break it. That's how new discoveries are made. That's why everything that changes life is called a breakthrough.

We have a process that continually looks back to him for guidance, but it also combines that with a tremendous amount of discovery and invention, as well, because of the demands of the medium and the opportunities of the medium.

For the world to be interesting, you have to be manipulating it all the time.

Successful technologies often begin as hobbies. Jacques Cousteau invented scuba diving because he enjoyed exploring caves. The Wright brothers invented flying as a relief from the monotony of their normal business of selling and repairing bicycles.

Art begins in imitation and ends in innovation.

Art and science have so much in common - the process of trial and error, finding something new and innovative, and to experiment and succeed in a breakthrough.

In trying to make something new, half the undertaking lies in discovering whether it can be done. Once it has been established that it can, duplication is inevitable.

If you had to find a period in history that would equate to what the Internet has presented us with now, it would be Elizabethan England. It was a world in flux.

I think I've always been slightly addicted to not repeating myself. When you're doing something the first time around, it's often the best time. I think 'Blank Project' is about carrying on. Its that thing where you're making something because you have to, but you don't know how or why.

It is only in the shadows, when some fresh wave, truly original, truly creative, breaks upon the shore, that there will be a rediscovery of the West.

I hope that in this year to come, you make mistakes. Because if you are making mistakes, then you are making new things, trying new things, learning, living, pushing yourself, changing yourself, changing your world. You're doing things you've never done before, and more importantly, you're doing something.

Because we imagine, we can have invention and technology. It's actually play, not necessity, that is the mother of invention.