Seth Godin Quotes
If you're going to invest a valuable asset (like time), go ahead and make it productive. Use a postit or two, or some index cards or a highlighter. Not to write down stuff so you can forget it later, but to create marching orders. It's simple: if three weeks go by and you haven't taken action on what you've written down, you wasted your time.
Citations
Godin, Seth. "How to read a business book." Seth's Blog, Typepad, 2006.
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Seth W. Godin is an American author and former dot com business executive.