Bruno Maag Quotes
If you imagine b, d, p, and q, those are letter forms that all the children always mess up. They are mirror forms of one another. That feature is emphasized in a font like Arial, where the shapes are literally mirror forms.
Citations
Rhodes, Margaret. "The Kindle Finally Gets Typography That Doesn't Suck." Wired, Condé Nast, 27 May 2015.
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Bruno Maag (born 1962) is a Swiss type designer and founder of type design company Dalton Maag.