Aparshakti Khurana Quotes

I don't really think about the box office, but I want my films to do well.

And the insidious thing is that people will either see a movie because it did well last weekend or won't see it because it didn't do well.

Even the multiplex audience wants this flavour. No big-budget film can be a commercial hit until it does well both at multiplexes and single screens. 'Ghajini' and 'Dabangg' are examples.

It is very difficult for anyone to predict how a film will do. It depends on so many things: the mood of the audience, the state of their mind at the time, how they have reacted to the whole treatment.

For a filmmaker, whether the film is liked, understood or appreciated counts as much as the moolah.

It is true that no matter how good your film is, you get judged purely on the basis of how well it does at the box office.

If my film doesn't make money, it means people didn't go watch it. So it doesn't matter then that the critics loved it.

All my films have been criticised, but here I stand with six superhits and three 100-crore films!

The many many imponderables come together when a film opens and for all sorts of reasons it may or may not succeed.

I don't believe that you can judge the worth of a movie in the atmosphere in which it comes out the first time. There's just so many reasons why some pictures don't catch on.

I want lot of luck and want all my films to be really super hits. I don't want to hear that the film is not good, but you did a good job. I am tired of hearing that. I am hoping for little luck so that my films do really well.

The effort always remains that my new film outdoes my last in terms of performance and gets better box office success. Box office is the sole reason why I do films.

I thought 'Deliverance' was a very good film. But it didn't have the success financially that 'Smokey and the Bandit' did, although that film made more money than 'Star Wars' in the first week.

My dad was more tensed than I was a day before the release. Having learned that 'Bruce Lee' has released to the highest openings in my career, he has settled down.

I believe in good films and bad films. Box-office business and all is my husband's section. Sometimes I really get surprised when good films don't do well... Sometimes you are really shocked when an average film does very well.

Film is not just about the art form but also how it fares at the box office.

When something is not liked by people, you cannot make it run, however big actor or producer you may be. The audience has to make it a hit. The power is in the hands of the public.

To what extent a film works is beyond me. My first film 'Aashiq Banaya Aapne' did wonders at the box office. Then 'Chocolate' was also quite popular, but it didn't have the same effect as the first one.

What eventually counts is whether your film was successful at the box-office or not, or more so if the film has made its money, and 'Race 3' did that.

There are films which are good, but sometimes it doesn't work at the box office.

Everyone wants their film to do well and I am no different from them.

I don't think much about how my past films have performed at the box office.

You want every film that you make to do well, not just indie films in general.

I would really want all my films to make money. But this weekend calculation is the most dangerous thing because, based on the amount collected in the first weekend, they start declaring the film a hit or a flop. It can't be.

In films, you will be judged by your last hit or, let's say, your last film.