Alexander Osterwalder Quotes
Founders go wrong when they start to believe their business plan will materialize as written. I advise entrepreneurs to burn their business plan - it's simply too dangerous to the health of your business.
Topics
Flexibility
Entrepreneurs, Enterpreneurism
Market Research
Risk-management
Strategic Planning
Strategic Thinking
Business
Entrepreneurship
Adaptability
Health, Healthcare & Medicine
Business Flexibility
Business Planning
Business Risk
Change Management
Pivot
Resource Allocation
Strategic Flexibility
startup strategy
Entrepreneur Advice
Citations
Schawbel, Dan. "Alexander Osterwalder: Why You Need to Burn Your Business Plan." Forbes, Forbes Magazine, 14 Aug. 2012.
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Alexander Osterwalder (born 1974) is a Swiss business theorist, author, speaker, consultant, and entrepreneur, known for his work on business modeling and the development of the Business Model Canvas.
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