Branch Rickey Quotes
First of all, a man, whether seeking achievement on the athletic field or in business, must want to win. He must feel that the thing he is doing is worthwhile; so worthwhile that he is willing to pay the price of success to attain distinction.
Monteleone, John J. Branch Rickey's Little Blue Book: Wit and Strategy from Baseball's Last Wise Man. Macmillan, 1995, p. 17.
Wesley Branch Rickey was an American baseball player and sports executive. Rickey was instrumental in breaking Major League Baseball's color barrier by signing black player Jackie Robinson. He also created the framework for the modern minor league farm system, encouraged the Major Leagues to add new teams through his involvement in the proposed Continental League, and introduced the batting helmet. He was posthumously elected to the Baseball Hall of Fame in 1967.