Bennett Cerf Quotes

Share your profits with all your associates, and treat them as partners. In turn, they will treat you as a partner, and together you will all perform beyond your wildest expectations.

What goes around comes around in business, and it's better to help people out rather than bill them every time you speak to them.

My success, literally, is your success figuratively.

The easiest way to get what you want is to help others get what they want.

If we get it right, there need not be losers.

I have found no greater satisfaction than achieving success through honest dealing and strict adherence to the view that, for you to gain, those you deal with should gain as well.

I think that was the case here. We just wanted it to be good for everybody.

Love is a game that two can play and both win.

The old idea of a good bargain was a transaction in which one man got the better of another. The new idea of a good contract is a transaction which is good for both parties to it..

We act like a zero-sum society, when in reality there is a lot of non zero-sum fat to be skimmed off to everyone's mutual advantage.

Whatever shall be to the advantage of all, may that prevail!

Help others reach world-class. And they'll joyfully help you get to your best.

One of the things with Canada is we're of a modest enough size that we never feel that the ideal outcome of any given deal is, we win and you lose.

The concept of bettering yourself at the disadvantage of others is out the door, and the new one is to help one another while helping yourself.

'Rather than fighting over a piece of the pie, can we grow the pie?' is really our model.

By virtue of exchange, one man's prosperity is beneficial to all others.

For you to win, no one needs to lose.

As they say on my own Cape Cod, a rising tide lifts all the boats. And a partnership, by definition, serves both partners, without domination or unfair advantage. Together we have been partners in adversitylet us also be partners in prosperity.

The best relationships are win-win. Why don't more people go into relationships with that attitude?

I will engage in no transaction which does not benefit all whom it affects

Adopt a new philosophy of cooperation (win-win) in which everybody wins.

My father said, 'You must never try to make all the money that's in a deal. Let the other fellow make some money too, because if you have a reputation for always making all the money, you won't have many deals'.

All people would really want peace and all would want to be sure that they would not be taken advantage of.

If you yourself desire establishment, then help others to get establishment; if you yourself want success, then help others to attain success.

When you give each other everything, it becomes an even trade. Each wins all.