Paul Arden Quotes


Even when we want to be timid and play it safe, we should pause for a moment to imagine what we might be missing.


Citations

Arden, Paul. Whatever You Think, Think the Opposite. Phaidon Press, 2006.

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  • Born: April 7, 1940
  • Died: April 2, 2008
  • Nationality: American
  • Profession: Author

Paul Arden was a creative director of Saatchi and Saatchi and an author of several books on advertising and motivation, including Whatever You Think, Think The Opposite and It's Not How Good You Are, It's How Good You Want To Be.