Philip Zimbardo Quotes
Coming from New York, I know that if you go by a delicatessen, and you put a sweet cucumber in the vinegar barrel, the cucumber might say, "No, I want to retain my sweetness." But it's hopeless. The barrel will turn the sweet cucumber into a pickle. You can't be a sweet cucumber in a vinegar barrel.
Zimbardo, Philip G. The Lucifer Effect: Understanding How Good People Turn Evil. Random House, 2007.
Philip George Zimbardo is an American psychologist and a professor emeritus at Stanford University. He became known for his 1971 Stanford prison experiment, which was later severely criticised for both ethical and scientific reasons. He has authored various introductory psychology textbooks for college students, and other notable works, including The Lucifer Effect, The Time Paradox, and The Time Cure. He is also the founder and president of the Heroic Imagination Project.