Seth Godin Quotes

It's all about timing and taking out big shots at the right time.

I learned how important timing is; having a really good idea five years ahead of its time is practically worthless.

The biggest risk is not taking any risk... In a world that changing really quickly, the only strategy that is guaranteed to fail is not taking risks.

Life teaches you that you need to make decisions in the right time - not too early, not too late.

The right decision is the wrong decision if it's made too late.

You cannot afford to wait for perfect conditions. Goal setting is often a matter of balancing timing against available resources. Opportunities are easily lost while waiting for perfect conditions.

Ideas have a short shelf life. You must act on them before the expiration date.

Every idea has its time.

The essence of good business is knowing when to step on a train and when to step off.

No company can afford not to move forward. It may be at the top of the heap today but at the bottom of the heap tomorrow, if it doesn't.

I believe it's less risky long-term to embrace change.

Plans are nothing; planning is everything.

Delay always breeds danger; and to protract a great design is often to ruin it.

If you attempt certain things at the right time, they are easy to accomplish - in fact, they almost get done by themselves. If you undertake them before the time is right, not only will they fail, but they will often become impossible to accomplish even when the time would have been right.

History punishes those who come too late.

Defending yesterday … is far more risky than making tomorrow.

Don't wait. The time will never be just right.

In politics and life, timing is everything.

The best policymakers know that in start-ups, as in politics, not everything works out exactly as planned.

With innovation, there is always risk.

As the world undergoes a major transformation, it's the time of significant opportunity and also threat.

I used to have a five-year plan when I was younger. But that's changed. Technology is changing every day. So you have to live in the day. You have to see what the opportunities are, and go for them.

Fail to prepare, prepare to fail.

No change, no chance.

Don't be afraid to change the model.