Shiv Khera Quotes
Avoid miscommunication. The price you pay for it is horrendous.
Khera, Shiv. You Can Sell: Results are Rewarded, Efforts Aren't. Macmillan Publishers India, 2010.
The principle seems to have been generalized from the military field to include executive orders, diplomatic instructions, policy statements and the like.
Shiv Khera is an Indian author, activist and motivational speaker. He launched a movement against caste-based reservation in India, founded an organization called Country First Foundation, and started the Bhartiya Rashtravadi Samanta Party. In 2004, he lost in a bid as an independent candidate for the South Delhi constituency in India's general election. He also filed several public interest lawsuits in the Indian Supreme Court and unsuccessfully contested the country's 2009 general election.