Edward de Bono Quotes

When you are failing, you are forced to be creative, to dig deep and think, night and day.

This is one of my favorites. People think of creativity as this sort of unbridled thing, but engineers thrive on constraints. They love to think their way out of that little box: 'We know you said it was impossible, but we're going to do this, this, and that to get us there.'

To me, very much of what is artistic is people's very creative and inventive ways out of impossible situations.

The worlds I paint leave a lot to engage the imagination by hinting at what lies beyond the four edges of the painting. I think getting beyond the four edges of an opportunity or challenge is one of the basic skills you need in business.

We can always find creative ways to do things.

It's always the organizations that are resource constrained that come up with the good ideas to win.

No amount of skillful invention can replace the essential element of imagination.

By the way, intelligence to me isn't just being book-smart or having a college degree; it's trusting your gut instincts, being intuitive, thinking outside the box, and sometimes just realizing that things need to change and being smart enough to change it.

It always helps to have someone who can say, No, we can do it faster this way, or We have to break the rules, even our own rules, to get things done.

You are not always going to be able to knock it and run. You are going to have to use the other foot, mix things up, use the brain.

I give people ideas on how to solve intractable problems.

Creativity can solve almost any problem.

The genius is making a way out of no way.

Nintendo's way is to challenge conventional thinking. Not just for the sake of doing things differently, but to do things better.

Somebody is going to find a way digitally that is just as innovative. In the end, the tools can change, but there is always someone who can think of something cool to do.

Problems are challenges to creative minds. Without problems, there would be little reason to think at all.

A loser says that's the way it's always been done. A winner says there ought to be a better way.

Even under the most difficult circumstances you can have creative flexibility.

Less money sometimes allows you to be more creative.

Creativity, not money, is used to solve problems.

You have to think outside the box. The world is changing every day, the music industry is so different but I think the more creative you are the better.

Solving problems should be a joy, a welcome challenge to our creativity.

There is no doubt that creativity is the most important human resource of all.

If you want to think new thoughts that are different, then do what creative people do - get the problem reasonably clear and then refuse to look at any answers until you've thought the problem through carefully how you would do it, how you could slightly change the problem to be the correct one.

Intellectuals solve problems, geniuses prevent them.